Papertrail solves four problems with text data:
- It sits on filesystems where nobody sees it, and is not easily consumable via the Web, command-line, API, or email, let alone by whole teams.
- One needs to know what to look for. There's no easy way to see "everything new or strange," yet that is what's most useful.
- Related data is split across multiple apps, directories, and systems. They can't easily be managed by content (username, IP address, message ID) instead of by source.
- The single datacenter ("behind the firewall") is dead. Everyone distributes datacenters, servers, clouds, and slices now.